EnergTea Product and Packaging Design
This project was created for my Advanced Principles of Design course while studying abroad at ELISAVA in Barcelona. The prompt was to create a product that represented a key word derived from mind mapping, storyboarding and analyzing my morning routine. My key word was rushed- thus I came up with a product that could help me in the morning without slowing me down.
It is a portable Tea Tablet pack that includes 3 flavors- Wake up and Go (green tea to be infused with energy and protein) Feel Good (chamomile tea to be infused with ginger extract) and Hangover Cure (lemongrass tea infused with electrolytes). The concept is to have the teas compressed into instant soluble tablets that require zero steeping time.
The posters below are some educational flyers created for the presentation.
The mockups below depict the near final result prior to swapping the colors around to a white background like shown above. The decision was made after conducting informal user feedback by asking a group of my peers which they’d prefer to purchase on a shelf.
These are some of my notes and the the prototype for the project :)
